Recently, Verizon dropped the latest edition of its Superpages directory on Verona doorsteps. More than a few of our readers wondered why they were still being given a paper directory when they search for the information online, through their computers and cell phones.
With all apologies to the Verona businesses who are in the Superpages, we wondered why anybody would spend that much a month on a directory listing. Especially when Verona businesses–and businesses owned by Veronans in neighboring towns–can use ShopVerona.com instead.
ShopVerona.com is a directory to all the small businesses with Verona connections, from those with shops, offices and restaurants around Bloomfield Avenue to our contractors and the many businesses that have sprung up at home during the recession. It even includes businesses that are owned by residents of Verona but based in neighboring towns, like Cristina Queiroz’ Brazilian Sugaring Studio. It is an effort to recognize the local economy that supports this town, and to support it back.
The basic listing on ShopVerona.com is FREE, and the most expensive is just $97 a month. The cheapest listing on Superpages is $99 a month and it gets a whole lot more expensive from there. This chart should make the differences between ShopVerona.com and Superpages even clearer:
Here are some other questions you might have:
How do I list my business?
Use the search box to check if you are already in our directory. If not, add your business here.
My business has a Facebook page. Why do I need this?
You may have lots of people who “like” you on Facebook, but you don’t have their e-mail addresses and can’t market to them outside of Facebook. ShopVerona.com does that, and lets you sell to people from a secure e-commerce site. And when you tell people what’s new about you business on ShopVerona.com, that update automatically goes to your Facebook and Twitter pages.
My business has a Web site. Why do I need this?
Your ShopVerona.com page links to your Web site and Facebook page, and makes them more effective. It can boost them in search engines and help you do things you can’t now do, like sell online (check out Terry’s online store) or send newsletters to your customers. And if your Web site designer has left you a costly Web site that you can’t change without a hassle, you should know that your ShopVerona.com site is easy to update and comes with 24/7 tech support from some very nice people in Canada. ShopVerona.com also works on cell phones, which more people are using to shop. Your current Web site probably isn’t very cell phone friendly.
I have a full day running my business. Why do I need this?
ShopVerona.com is easy. It’s probably the easiest thing that you can do to market your business. And you’ll reach people in Verona and beyond.
Why isn’t my favorite Verona business listed?
Maybe they haven’t heard about ShopVerona.com yet. Tell them about us, or tell us and we’ll get them set up. You can reach us by e-mail or at 973-632-4015.
